Monday, February 26, 2007
Blog Assignment 7
When writing, it is important to consider the audience. Each audience should be addressed differently in order to show respect and keep them engaged in the writing. I wouldn't write a very long and complex paper describing chemical processes to a group of 1st graders. While at the same time, I would not write in simple sentences and small words to one of my superiors. That's just common sense. I don't believe that writing for different audiences takes away from my freedom of speech. It IS possible to portray the same message to different audiences. I do understand that some audiences wouldn’t be receptive to certain messages, but that’s the beauty of living in the country that we do. Even if our audience doesn’t agree with it, we still have every right to say it. Because they won’t like what we have to say doesn’t mean that we don’t say it. We should be careful with how we say it though. Our opinions are our right, but we should not jam them down the throats of others. We all have the right to believe what we want to believe.
Monday, February 19, 2007
Assignment 6
Authors often use personas in their writing. These personas allow them to convey a totally different message than if they were writing as themselves. Authors are not the only ones who use personas. I have a friend with a persona I don't care very much for. It seems like the persona appears at random to attack me. Her persona is created by the things she says. She is very adamant that she is always right. I’ve learned from her that personas can come and go and that they should come from the heart. If it doesn’t come naturally, it will be very hard to keep it going.
Monday, February 12, 2007
Monday, February 05, 2007
FedEx Superbowl Commercial
FedEx is one of the largest shipping companies in the world. That doesn't mean that they are happy with where they are at. These shipping companies rely heavily on businesses for the bulk of their revenue. These commercials target corporate employees. They can choose which companies their company will use. The Superbowl is the perfect time to advertise. It is the most watched TV event in the world. Our society is constantly bombarded with advertisements. This commercial was great becuase it was new. The authors thought out of the box and came up with a really great idea. This commercial was mostly an emotional appeal. Its comedic irony made it very memorable.
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